Back on 19th November, Google announced that it’s Lively virtual world service would close at the end of the year.
We will shut down Lively on December 31, 2008. Embedded rooms in blogs and other web pages will continue to show an image, but users will no longer be able to enter Lively rooms and interact.
Between now and the end of the year we encourage you to capture all your hard work by taking videos and screenshots of your rooms. Thank you for sharing this experience with us. We’ve learned a lot about how users interact in rich social environments, and we hope you’ve enjoyed your time with Lively.
Virtual Worlds News had an interesting take on the development, while some media outlets used it as a primer for the “X is closing, so what is next to close” theme of story.
On the plus side, it is good that there is plenty of warning, and some recommendation of what people can do to preserve some of their creations in Lively. On the negative side, some way of Google making the created content more easier to capture or replicate (instead of the onus being in the users) may have been better.
Google Lively was examined by quite a few academics in UK Higher Education; the most recent snapshot report picked up several of them commenting on it. The general reaction from those and other comments seems to be “Interesting, and good looking, though not functionally useful for academic purposes.”
This particular quote from Information Week was particularly cutting:
Beyond technical troubles, the reason Lively failed, suggested Greg Lastowka, an associate professor at Rutgers School of Law and an expert on law applied to virtual worlds, is that “there’s nothing to do in Lively if you’re not talking to someone.”
VWW hopes that Google does stay involved in the virtual world sector. One of several ways it could contribute is to help solve the thorny problem of “search” in virtual worlds. For example, in Second Life, because of how data is structured and the lack of metadata such as tags, searching for specific or generalised “stuff” e.g. the ‘University of X’, or all UK universities, can be extremely difficult. It is here that Google, with their unparalleled experience in search and considerable resources, could form a useful relationship with Linden Labs.

